Last weekend, Sherrie rented 3D06 (Great Wall) and 3D13 (East of Eden) for the Port Angeles High School's homecoming portraits. She shared her marketing strategies with us:
Strategy #1 - Sherrie posted the two background choices on her Facebook page so her clients would know what to expect. Because we ship out for arrival on the Tuesday before the dance, she had plenty of time to iron out the wrinkles, hang the backgrounds, recruit a date (her son-in-law, in this case), and create the photos.
Strategy #2 - Sherrie writes: "...I printed a picture of each of the backdrops as 8x10's and had them at the table where the kids pay. So many of the kids didn't think that Great Wall looked good until they saw the effect in the actual photograph. Also, it is a lot shorter than the other one (the length is much shorter) and I think that they thought the floor would show in their picture."
And finally, another excerpt from Sherrie's email: "Good thing for your backdrops, because if I didn't have them - they would have no reason to have their "professional" picture taken since they all have cameras ON THEIR PHONES even!"
We're indebted to Sherrie for her wonderful compliment, her lovely shots, her willingness to share her ideas, and her patronage over the years.
No comments:
Post a Comment